Tag Archive | Smashwords

Name Your Own Price Comes to the Peers of Beinan

Complete Series 3DThe Peers of Beinan Series is my epic medieval social science fiction series focusing on the adventures of Beinarian nobles and royals from the Gurun dynasty.  It is a six book series with a Legacy of Princess Anlei Trilogy edition and a Complete Series volume.  There’s also The Complete Data Files reference book and The Lost Tales companion book for a total of ten total book titles.

 

Effective the 12th of April 2015 all regular Peers of Beinan series books are now name your own price on Smashwords.  The two books that are staying regular price are the two you expect:  the Legacy of Princess Anlei Trilogy edition and The Complete Series volume because these contain multiple books at already low prices.

Returns 3D

Name your own price is only available on Smashwords; on all other retailers such as Amazon, Barnes/Noble, and iBookstore the books are all at their regular prices.

 

View and purchase the entire Peers of Beinan series on Smashwords at https://www.smashwords.com/books/byseries/2371.

Announcing YA/NA Blogfest

Can you believe September is nearly over?  I certainly cannot!  The final hours of summer are upon us.  Autumn arrives and with it the Wiccan celebration of Mabon, the second of the Celtic harvest festivals.

 

It is a time where harvest is in full swing.  A time to prepare for winter and the possibility, dare I say, of ANOTHER polar vortex.  Could there possibility be a better time for discovering new books?

To that end, Apryl Baker is hosting a special BlogFest event for young adult and new adult books that she hopes will get people reading and discovering some great books across all YA/NA genres.

 

As part of the festival, a total of NINETY authors are donating some great prizes in two separate giveaways — one for residents of the United States and the other for residents in other countries.  On facebook there will be some games, trivia, and special prizes to enjoy all month long.

 

Boudicca audio coverAs one of the participating authors, I am giving away kindle copies (USA) and Smashwords copies (International) of SIX of my books plus for one lucky USA and one UK winner,  a free download of the audio edition of Boudicca:  Britain’s Queen of the Iceni.  Watch this blog for more information about the books I am giving away and be sure to enter on Apryl’s blog for your chance to win.  Up for grabs are FOUR Peers of Beinan Series books/novellas and BOTH of the Legendary Women of World History Books!

 

So come out, enter to win (accepting entries right now!), and discover some great new books to keep you warm when the weather outside is frightful.

 

 

Reblog: Is Your Ebook Priced To Sell?

This blog post from 15 September by Molly Greene of BookDaily.com explores the complicated issue of e-book pricing.

 

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Whether you’re a self-published author with titles on Amazon or selling a non-fiction book on your website, product pricing is a major component of your marketing plan and income projections. I’m guessing you’ve spent a lot of time considering price point tactics. But let’s face it, the cost of ebooks – both theory and advice – is all over the board. What’s an author to do?

Just before the recent release of my second novel, I went looking for guidance that would help me build a workable pricing and book promotion strategy into my business plan for next year. What I found was surprising: it seems free ebook giveaways are out of favor, and authors who select the 2.99 price point for a well-written novel might be leaving cash on the table. And there’s more. Let’s break it down.

Per Kobo’s Mark Lefebvre, the move away from $1.99 is clear

Publisher’s Weekly ran an article about Kobo Writing Life (KWL) that included a great sound bite about ebook pricing trends from Mark Lefebvre, Director of Self-Publishing and Author Relations. Per Lefebvre, the $1.99 price point is “dead … not just for us, but also, it seems, on other platforms,” pointing out that 99¢ KWL titles sell twice as many copies as those at $1.99, and that “$2.99 sells more than four times more.” Authors most often start at $2.99 “and walk the prices up,” he said. About 80% of the KWL titles that sell consistently are priced in the $2.99–$5.99 range, and he also pointed to “a bit of a lift in the $7.99–$9.99 price range.”

When you’re deciding on a promotional plan, remember that KWL allows authors to give away titles for free. Authors can distribute to Kobo via Smashwords or publish directly on the KWL platform. For more info, read my Kobo post.

Note this important takeaway: “A low price point may be a hook, but it’s the quality of a work that attracts readers, not the price.”

Per Smashwords’ Mark Coker, authors may be underpricing

Smashwords CEO Mark Coker’s May 2013 Booklovers Convention presentation revealed important points gleaned from his platform’s data. In the presentation he ponders the question, “… is $3.99 the new $2.99?” noting there are “fewer titles to compete against at $3.99, and authors appear to pay no penalty in terms of sales volume.” Per Coker, “I see untapped opportunity [at the $3.99 price point], where indies may be able to raise prices but not suffer unit decline.” He concludes “some authors are underpricing.” Smashwords data also reveals …
• $.99 remains popular, but shows a big drop compared to their 2012 study.
• $.99 to $1.99 underperforms in terms of earnings. (Per Coker, $1.99 is “a black hole.”)
• $2.99 is the most common price point with indies.
• $2.99 to $6.99 is the sweet spot for maximum earnings.
• Indies have virtually abandoned the $9.99 price point compared to 2012’s study.

Note this important takeaway: “Data-driven publishing decisions are irrelevant without a great book. Write the greatest masterpiece you can, and then review the data for ideas that at best might enable you to add incremental improvements to reader enjoyment, accessibility, and word-of-mouth.”

Per author Cheryl Bradshaw, ditch “free” and go with 99 cent promotions

So what’s up with free ebook giveaways? According to author Cheryl Bradshaw, it’s time to leave Amazon’s KDP Select program. “At some point Amazon started changing their algorithms,” she says. “This meant when a book came off the free list, instead of seeing a huge spike (a lower book ranking) as well as a nice increase in book sales, it wasn’t happening … to the extent I’d grown accustomed to, [and] recently I’ve been seeing a meager spike, fewer sales. Maybe short-term, maybe forever, but for me it means it’s time to try something different. In my opinion, a .99 promotion (not all the time, just as a sale) is the sweet spot right now.”

Per Joe Konrath, the case for $3.99 is strong

In February 2013 Joe Konrath wrote, “I have my novels priced at $3.99, my novellas and short story collections at $2.99, my trilogy sets at $9.99, and short stories at 99 cents.”

Link here to read the entire article: A Newbie’s Guide to Publishing

Bottom line: There is no one “right” pricing strategy

Miral Sattar, CEO of BiblioCrunch, outlined a trio of author’s pricing strategies in an article published by PBS online. In her final words she notes, “The important thing to remember is no pricing strategy will work if your book isn’t in its best shape. This means having a well-edited, error-free book, an eye-catching cover, and selecting the right categories for discovery.”

Link here to read the article: How to Set the Right Price for Your Self-Published Book

Based on the information above, my conclusion regarding sales strategy might not be earth-shattering news, but here it is, and this will be my strategy in the coming year: • Avoid the $1.99 price point entirely!
• Price previously released (backlist) ebooks at $3.99.
• Scheduling regular .99 cent promotions can help maintain sales of the entire line.
• Pricing newly-released titles higher for a limited period after their initial launch can work well for authors with a loyal readership.
• Most importantly, no pricing strategy will sell a poorly-written, proofed and edited book.

About the Author:
Molly Greene is an author, blogger, and novelist with a preference for reading, writing, and rural life. Her novels include Mark of the Loon and her new release,Rapunzel; nonfiction titles include Blog It! The author’s guide to building a successful online brand, and Buy Your Own Roses and other essays (coming in 2014). She blogs about her life and self-publishing topics at molly-greene.com.

SmashWords author interview

A few days ago, SmashWords unveiled author interviews  to all SmashWords authors.

https://www.smashwords.com/interview/laurelarockefeller

 

Learn more about SmashWords author interviews at http://blog.smashwords.com/2013/08/smashwords-interviews-helps-readers.html

The Great Succession Crisis one year later

Cover art for The Great Succession Crisis, 1st edition paperback as published in September, 2012.  Thanks to constructive criticism from reviewers, this cover art changed for the revised edition.

Cover art for The Great Succession Crisis, 1st edition paperback as published in September, 2012. Thanks to constructive criticism from reviewers, this cover art changed for the revised edition.

Great Succession Crisis paperbackThis week I celebrate a big milestone as an author:  the first anniversary of the launch of my first book.

The week of my initial publication on SmashWords, I wrote a commemorative article for Yahoo Voices.  Here is what I wrote:  http://voices.yahoo.com/first-person-today-published-first-novel-11639434.html?cat=38

What I could not anticipate at the time is the way that “The Great Succession Crisis” would become my personal Montecello.  After the first reviews in 2012 showed me the almost inevitable flaws that come from self-publishing one’s first book, I found myself in a process of editing, revising, and yes, re-writing.  In January, 2013 I re-wrote about 25% of “The Great Succession Crisis,” creating the current “revised editions.”  But it went more than that.  Seeing that some readers did not pick up on the larger story, I added two more chapters, brought back data files I previously deleted after listening to other people regarding supplementary content, and finally added in non-fiction material — all of this becoming “The Great Succession Crisis Extended Edition” which, for me, is much more definitive.  GSC Ex is my “director’s cut” of that book.

Great Succession Crisis Extended paperback

Given my education is in film/stage writing, psychology (pre-counseling), and medieval history, it is pretty much inevitable that I look at stories from a more or less film and stage point of view with the sensibilities of someone who loves to write in script format.

This also means I’ve made some technical errors; novels are not the same as screenplays.  The direction to actors that script writers must insert into the text cannot be conveyed the same way in novels.  So yes, I admit to my share of errors as my brain works to convert internally to novel conventions.

All through this, my sensibilities as a low vision person persist.  I possess the almost inevitable sensitivity to the needs of different physical abilities when it comes to reading.  This is one reason why I do not use a sterile white background on my website, even though the default background from Intuit.com is actually white.  In the summer of 2013, I located new options for my website, allowing me to stand apart from generic book sites with the organic, soothing green leaf background that makes reading the content (all geared towards YOU, the reader) both easier and more pleasant.  Cool colors soothe and invite people to stay.  Our brains and our minds really love blues, greens, and purples, finding these cool colors restful.

With large print editions in hand, I hope to eventually record audio versions of Peers of Beinan books.  But first, I continue to work on a brand new innovation:  QR indexing for paperback and hypertext link indexing for digital copies.

These new innovations make reading The Great Succession Crisis and other Peers of Beinan series books easier and more interactive than ever.  Rather than me playing God, sending out my story to you from on high as if from an ivory tower, my books are a conversation with you. Together, we listen and learn from one another as you read, beginning with your decision on which format you want to read each book in.

Readers can choose between the revised and extended editions of The Great Succession Crisis in digital, paperback, QR Interactive paperback, or large print paperback.  That is EIGHT editions for the SAME NOVEL.

Ghosts of the Past paperback photoIn March, 2013 I was able to release book two, The Ghosts of the Past.  This too I offer in all four formats.

You matter to me.  I’m not some literary goddess — just a storyteller who loves to research and share my research with you in the form of great adventures.

It is my hope you will join me as I explore social issues, history, science, and so much more on planet Beinan.

To the adventure!

CreateSpace maximum page counts

Ghosts of the Past paperback photo Great Succession Crisis Extended paperback Great Succession Crisis paperback

Self publication can be confusing, especially when it comes to the technical requirements for releasing a paperback or large print paperback book.  Most of the time, even locating your printer’s technical data can feel like a game of hide and seek or, worse, trying to find a needle in a haystack.  Page count limits seems to one of the most elusive pieces of information to locate.  So, after a call to CreateSpace customer service, I was happy they sent me this valuable link:

https://www.createspace.com/Special/Pop/book_trimsizes-pagecount.html

Have a resource to share?  Please post here in the comments section of this post!

–Laurel A. Rockefeller

The Peers of Beinan series

http://www.peersofbeinan.com

http://www.amazon.com/Laurel-A.-Rockefeller/e/B008YVJJFE/